Lars Müller Publishers, Baden. 2010. First edition. 110 pages. 8vo. Stiff paper wrappers, sewn binding. Illustrated in colour and b/w.
The famous Italian designer Massimo Vignelli allows us a glimpse of his understanding of good design in this book, its rules and criteria. He uses numerous examples to convey applications in practice – from product design via signaletics and graphic design to Corporate Design. By doing this he is making an important manual available to designers that in its clarity both in terms of subject matter and visually is entirely committed to Vignelli’s modern design.