Zollikofer, St. Gall. 1950. 164 pages + 7 pages (ads). 4to (30 x 24,5 cm). Bound in linen, gold stamped title on spine and front cover. 417 reproduced posters, some in colour. Text in English, German & French. Posters from Czechoslovakia, Denmark, Sweden, England, France, Germany, Holland, Latin-America, Poland, Switzerland, USA. With general index of artists, advertisers, agencies and printers.