Atelier Adrian Frutiger, Paris / Marques et typographie

kr500.00

Weidemann, Kurt & Frutiger, Adrian

Beskrivning

Off print from Der Druckspiegel, Stuttgart, December 1961. 12 pages. 8vo. Sewn as issued. Samples in b/w an some use of colour. Text in French. Rare item!

”At the beginning of this year, Adrian Frutiger, the famous typeface designer, opened a studio in Paris dedicated to typographic and advertising studies and consulting, specializing in all issues concerning writing. /…/ Following are some of the first works of the Frutiger studio, including typography, in connection with new creations of trademarks and graphics.

It is not surprising that all these works are composed in the Univers typeface, created by Frutiger, which includes 21 variants within the same typeface family, and adapts well to the expression of our time.” (Michel Wlassikoff)

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